Le Col Century Challenge

Ride a century in three weeks to earn a £50 Reward, do it in one ride for your chance to win Le Col kit.

Challenge Ended: November 7, 2019
A century ride is a big effort towards the end of the season, but after months of riding and racing this year you should be near the peak of your endurance.

Finish 100 kilometres between October 18th to November 7th to unlock the digital finisher's badge and earn a £50 reward. Complete it in one ride and you'll be in with a chance of winning a Le Col Therma Jersey & Bib Shorts combo, with a total of five available.

"A century is a good marker of your progress on the bike. A set measure of performance over distance, at the end of the season it gives you a means of visualising your improvement over the course of the year, putting that marker in the ground and incentivising you to beat it, whether it's further or faster." Yanto Barker, Le Col Founder and ex-pro cyclist.

Every day we'll be giving kit to riders who include #LeColChallenge in the title of their Instagram posts. Be sure to also join the Le Col Strava Club for the latest updates from Le Col.
  • 179,623
    Participants
  • 47,769,819
    Total Kilometers Ridden
Le Col Century Challenge logo

Challenge Reward

There are three tiers of prizes available during the Le Col Century Strava Challenge.

1) Complete 100km over the three week period to earn a £50 ($60) Reward at lecol.cc, valid on any order over £100 pre-discount (£50/$60 minimum spend).

2) Complete one 100km ride within the three week period and you'll be entered in to a sweepstakes to win one of five sets of Le Col Therma Bib Shorts & Jerseys.

3) We will give athletes who use #LeColChallenge in their Instagram posts the chance to win daily kit prizes.

Prize Information

Ride 100km to receive the Le Col Century Challenge badge and a £50 ($60) Reward at lecol.cc.

Additional Info

The Challenge starts and ends based on each participant's local time zone.

GPS and virtual rides will count towards the Challenge goal. For more information about virtual activities, please visit Strava's Support Center. Virtual rides are categorized as those that include GPS, distance, elevation, and time data from a simulated route.

Manual entries, e-bike rides, and non-virtual trainer rides will not count toward your challenge effort. Activity privacy settings must be marked "Everyone" to count towards the Challenge goal.

All activities logged during the challenge period must be uploaded to Strava no later than three days after the challenge ends.

The description of this challenge is provided by Le Col.

Official Rules